About

In May 2025, I left my job as a software developer in Silicon Valley to focus on more meaningful projects. Being a coffee fanatic, I thought this would be my first venture. There are 2 primary motivations for Nizami Coffee. First, I want to better accomodate unique preferences through technology. I am a firm believer in the potential for technology such as AI to create more personalized experiences in our lives. I think it's a shame that so much interest in AI is applied to automation and productivity... eww.

Nizami Coffee is an exploration on how tech can create a more personalized future. It should serve as a base for you to explore coffee, for your satisfaction or to express yourself to others. Use it to experiment with brewing methods, learn new things, iterate on brews.

Second, I think the coffee scene misses a lot of international traditions. While I love espresso culture and how far it's come from Italy, my goal is to focus on the Middle East where coffee is thought to have originated.* I hope to draw inspiration from these cultures while applying best practices and the rigor that is so indicative of specialty coffee in America.

As part of the mission to make coffee more personalized, I think it's important to make it as affordable as possible. No marketing gimmicks or elitism here! Everyone should be able to explore coffee. The packaging will be functional and basic. Any useful information about the coffee will instead be hosted online and emailed along with a receipt. Cost to operate will be low. I don't plan to operate any physical locations like cafes or roasteries. Instead, the coffee will be roasted in a co-op space, bagged, and directly shipped to customers. If circumstances allow, I'd start co-op spaces and support individual roasting.

*Coffee plants come from East Africa but there hasn't been any evidence for coffee consumption in the region until the 16th century when coffee brewing was likely introduced and popularized by the Arab traders. The word "coffee" comes from Arabic "qahwah" (قهوة).